Didi Bethurum is the Chief Communications Officer of Meow Wolf, a US-based innovative arts and entertainment company that creates mind-bending experiences through immersive and interactive storytelling. Recognized in Fast Company's 2022 and 2020 list of Most Innovative Companies and as the only certified B-Corporation in the themed entertainment industry, Meow Wolf has opened permanent exhibitions in Santa Fe, Las Vegas, and Denver. Didi has spent twenty years designing and delivering global enterprise marketing solutions. Prior to Meow Wolf, Didi was the head of marketing at Gogoro, a high-performance electric vehicle company in Taiwan. She has built digital and influencer marketing campaigns for global brands such as Intel, AT&T, Nintendo, Unilever, and Nestlé, managed marketing for global social impact campaign Girl Rising, and launched dozens of products worldwide during many years at Microsoft. In her other lives, Didi enjoys moonlighting as a professional development coach, smashing plates to create mosaic art, and mountain biking across the southwest. She lives in Santa Fe, New Mexico.